Sam's is by far the best deodorant i've ever used. not just natural, but also the sportsticks, oldspices, etc.. I'm not a hippy, i don't live off the grid, i don't eat granola or vegans for breakfast. none of that stuff. I have the sensitive skin thing where it instantly burns and so i was worried trying a different brand, but this does not irritate or turn my skin red. there's a ton of scents and i didn't know which one to choose, but i went with "chestnut" which is pretty much what you would expect. nutty/spicey and pleasant. I dig it, but will definitely try another for my next. It lasts all day through the summer and I never have to reapply and by the end of the day I can gladly say I don't stink which i can't say for hardly any other brands that I've tried. I stand behind this product 5 stars for it's effectiveness as a deodorant, but also the company's mission to provide a great product that doesn't test on animals, is free of harmful and unnecessary chemicals, and is eco-friendly. The term natural deodorant seems to give off an antiquated hippy vibe, but to honest, now more than ever, we should be using sustainable, world conscious products that doesn't cause harm to ourselves, right? Pay an extra 3 bucks and do yourself and those around you a favor and use this awesome deo. Thanks Sam's!